Product Guide

How Custom Tape Can Cut Costs by Reducing Extra Labels

Custom tape can replace branded labels, saving money while improving presentation.

3 min readUpdated April 2025

What custom tape can replace

Branded stickers/labels: your logo is already on the tape
FRAGILE labels: print the message on the tape instead
This Way Up labels: directional arrows integrated into the tape design
Company return address labels: include on the tape repeat

Quick answer

Custom tape can replace branded stickers (5-10p each), FRAGILE labels (3-5p each), and handling instruction labels (3-5p each). If you currently apply 2-3 separate labels per parcel at 5-10p each, that is 10-30p per parcel in label costs. Custom tape at 3-8p per parcel premium replaces all of them while looking more professional. The net result is often cost savings plus better branding.

Cost savings

Custom tape eliminates this cost entirely.

FRAGILE and directional marks printed on the tape replace separate labels.

One tape application replaces multiple label applications.

One roll of tape replaces multiple label SKUs.

More savings: cost comparison or case study.

Operational efficiency

Replacing 2-3 separate label applications with one tape application saves 10-15 seconds per parcel. At 500 parcels per week, that is 1.5-2 hours of labour saved weekly. Fewer SKUs to manage in the packing station. Fewer items to reorder. Simpler training for new staff.

From ProcuraPack

Cost-saving custom tape

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Frequently asked questions

Yes, your logo printed on tape eliminates the need for separate branded stickers.

10-30p per parcel in eliminated labels, minus 3-8p tape premium. Often a net saving.

Yes, FRAGILE, THIS WAY UP, and other messages can be printed on the tape.

Yes, one tape application replaces multiple label applications, saving 10-15 seconds per parcel.

Yes, integrated tape branding looks more professional than stuck-on labels.

Part of our guide

Product Guide: Custom Tape

Expert guides on custom printed packaging tape for branding, security, and professional presentation.

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