Case Study: How One Retailer Replaced Plastic Mailers with Branded Paper Bags
How switching from plastic to paper mailers transformed a fashion retailer s sustainability credentials.
The challenge
A UK fashion retailer shipping 2,000+ orders per week wanted to eliminate plastic from their packaging. Their grey poly mailers were functional but clashed with their eco-friendly brand positioning and drew customer complaints about plastic waste.
Quick answer
Switching to branded paper mailing bags improved customer satisfaction scores by 22% and eliminated 2 tonnes of plastic annually. The paper bags cost 8p more per unit but the brand gained genuine sustainability credentials, positive press coverage, and measurable customer loyalty improvements. Custom printing with their logo and eco messaging turned every delivery into a brand statement.
The solution
Custom printed with logo, brand colours, and eco messaging.
Clothing is not fragile. Paper bags protect against dirt and handling.
Same packing speed with no operational disruption.
Results
Switch: paper vs plastic or plastic-free guide.
Lessons
Takeaways0 / 3 checked
Branded paper mailing bags
Custom printed paper bags from ProcuraPack.
Browse paper mailing bagsFrequently asked questions
8p more per bag. Offset by loyalty gains and eliminated plastic tax.
No, paper bags provide adequate protection for clothing and soft goods.
2 tonnes annually from 2,000 orders per week.
Yes, 22% improvement in satisfaction scores.
No, peel-and-seal paper bags pack at the same speed as poly mailers.
Part of our guide
Product Guide: Paper Mailing Bags
Expert guides on paper mailing bags for sustainable, professional shipping.
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