Product Guide

Minimum Order Quantities Explained for Custom Tape

Custom tape MOQs explained: what to expect and how to manage first-order costs.

3 min readUpdated April 2025

Why MOQs exist

Custom tape requires printing setup: plate creation, ink mixing, machine configuration, and test runs. These fixed costs must be spread across enough rolls to make the per-unit price viable. This is why custom tape has higher minimums than plain tape.

Plate costs: £50-150 per colour for flexographic printing
Setup time: machine configuration and colour matching
Plates are reusable: first order pays the setup, repeat orders are cheaper

Quick answer

Typical MOQs are 36-72 rolls for flexographic printing, or as low as 6-12 rolls for digital printing. Flexographic is cheaper per roll at volume but has higher setup costs (plates). Digital printing has no plate costs but higher per-roll pricing. For first orders, digital is often the better option. For repeat orders at volume, flexographic becomes more cost-effective.

Typical quantities

The standard printing method for custom tape.

No plate costs. Ideal for testing or very small businesses.

Plates are stored. Reorders skip setup costs.

Managing first-order costs

Cost management0 / 3 checked

Start with digital printing for lowest first-order cost
Switch to flexographic at 72+ rolls for better per-roll pricing
Confirm plates are stored for cheaper reorders
From ProcuraPack

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Custom tape from as few as 6 rolls from ProcuraPack.

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Frequently asked questions

36-72 rolls for flexographic. 6-12 for digital printing.

Printing setup costs (plates, configuration) must be spread across enough rolls.

Yes, stored for repeat orders which skip setup costs.

Yes, no plate costs make digital better for first or small orders.

At 72+ rolls, flexographic becomes cheaper per roll than digital.

Part of our guide

Product Guide: Custom Tape

Expert guides on custom printed packaging tape for branding, security, and professional presentation.

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